Sales & Marketing Executive

Sales Growth:

• Devise and implement the overall sales & marketing plan for the taprooms and actively monitor its progress in terms of achieving bookings and revenues.
• Actively contacting corporate companies, identifying and pursuing new business opportunities to increase sales across taprooms.
• Develop and maintain relationships with key clients, distributors, and partners to ensure customer satisfaction and repeat business.
• Follow up all new corporate guests to obtain feedback on stay
• Monitor sales performance and market trends to adjust strategies and meet targets.

Marketing Strategy:

• Collaborate with the marketing team to plan and execute marketing campaigns that promote our brand and products.
• Analyze the effectiveness of marketing efforts and provide recommendations for improvement.
• Co-ordination and maintenance of all sales literature & campaigns and a required be involed in the production of marketing materials.

Customer Engagement:

• Organize and participate in events, promotions, and tastings to engage with customers and create memorable experiences.
• Attendance and representation of company during public trade fairs, consumers shows and key industry events.
• Gather customer feedback to understand preferences and improve product offerings and services.
• Ensure that the brand message and customer experience are consistent across all touchpoints.
• Show a-round of the PSCB and participation in varous corporate entertainment events.

Market Research:

• Conduct market research to identify trends, competitors, and opportunities within the craft beer industry.
• Use insights from market research to inform sales and marketing strategies.

Reporting and Analysis:

• Carry out competitor research and analyse, both other breweries and FnB trend.
• Prepare regular reports on sales and marketing activities, including performance metrics and ROI analysis.
• Present findings and recommendations to the management team to support decision-making.
• Compilation of performance reports on a weekly and monthly basis

• 13th month salary: According to the provisions of the Labor Law and Company Regulations.
• Travel allowance and per diem: According to Company policy.
• Insurance: Compulsory social insurance, health insurance and unemployment insurance are complied with Vietnamese Law. Besides, you are entitled to the Health Insurance package paid by the Company.
• Holidays: You will have 10 days off and receive full salary according to Vietnam Labor Law.
• Annual leave: You will have 12 annual leave days for 1 year and 12 months.
• Company Travel: According to company policy.
• Discount Policy: You will enjoy the Company's policies and benefits applicable to employees of Pasteur Street Craft Beer Restaurant Trading and Services Joint Stock Company (50% for drinks and 30% for food).